4 valuable tips for finding the best ad agency for your brand

As a business owner, you need to know how to leverage the power of advertising. Even if you offer some of the best products and services in your industry, you won’t get much attention if you don’t know how to market them properly. Of course, you may opt to do a DIY marketing approach. However, advertising is not as straightforward as you may think. There are many factors and expertise that come into play in creating just one ad campaign. For example, you need someone to do the ad storyboard, creatives, and copywriting, and the list goes on and on. Fortunately, there are many advertising agency Melbourne experts you can turn to for this kind of stuff. However still, this is also where it gets tricky.

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With so many companies offering similar services, how do you find the right ad agency Melbourne wide? This article aims to answer that question by listing down what you need to consider when looking for an agency.

Consider your budget and the agency’s pricing structure

Before anything else, you need to consider how much you are willing to spare for your advertising needs. However, do keep in mind that the cheapest advertising agency Melbourne services aren’t always the best option. In most instances, you get what you pay for. Cheap services often translate into cheap results. So, you need to keep a reasonable budget. On the flip side, the most expensive ad agency may not also be the best one for your business.

Ask for their portfolio

Before working with branding agency Melbourne has to offer, it’s a good idea to look at their portfolio first. This will give you the chance to see if their creative work is satisfactory. This also gives you an opportunity to check if they have worked with companies similar to yours.

Consider their competencies and expertise

You’ve seen one ad agency; you’ve seen them all. Right? Well, not exactly. Many advertising agencies excel at doing some things than others. In fact, even the best advertising agency Melbourne has today may choose to focus on specific areas of the trade. Why? Because it allows them to focus on the type of service they want to be known for.

For example, an agency that is excellent with graphic design may not be that proficient at planning a media buy, and vice versa. So, to get an idea if a certain agency is a good fit for your business, you need to ask them what they are best at.

See if they have a proactive attitude

Good ad agencies handle issues as soon as they arise. Great agencies, on the other hand, are more proactive than reactive. They identify and address potentialissues even before they become a problem. They are also always on the lookout for new opportunities.

All types of brands and businesses need a creative identity for them to stand out. This is where working with a team of creative agency Melbourne specialists will come in handy.

The team of creatives at Juno is a small one, but they have been working with businesses of all sizes for over 13 years. You may contact them for all your branding, as well as print and digital design, needs.

Revolutionizing Crypto with the Merge of Blockchain and Gold

The fusion of Blockchain and real gold could significantly revolutionize the world of crypto. Giving birth to a type of gold coin currency running on the virtual realm, it has successfully solved tons of issues that concern real gold and the Blockchain.

How Gold Backed Crypto Transformed the World of Cryptocurrency

The key to the innovation that resulted from merging gold and blockchain lies on the solution it has brought to significant currency issues. This includes issues in using precious metals and currency and problems that surround cryptocurrency in general.

What Gold Backed Crypto Have Solved for the Precious Metal Market

Albeit gold has a very high value, it is extremely difficult to mine. Moreover, you need extra effort in keeping it as well. Gold and other precious metals have high demands for resources for the entire mining process and bullion creation. This makes the availability of gold extremely limited, which also makes it difficult to become a regular currency like ancient times.

With gold asset backed systems running on blockchain, the storage and distribution of gold will be much simpler and efficient. A company like Kinesis just have to store bullions in their reserve, and subsequently release cryptocurrency counterparts on the blockchain. Virtual gold coins release on such manner depends its value on grams of gold, like 1 KAU of coins in Kinesis equal to 1gm of gold.

This can let gold and silver circulate like a common currency once again. Since it runs on the blockchain, it would be easier for people to acquire gold and use it on virtual transactions. You can even use it up to purchase products and properties, considering that the seller or dealer accepts virtual gold as payments.

What Virtual Gold have Solved for the Crypto World

Volatility is the biggest antagonist of most cryptos. This makes cryptocurrencies extremely unpredictable, especially those that depends their value solely on user confidence. Bluntly speaking, such kind of cryptos are basically standing on thin air as well.

With the rise of a type of gold coin currency running on blockchain, it finally gave volatility a hard blow. It could even eliminate volatility as well. This is because of the fact that it bases its value on real precious metal, which values do not quickly hop or drop in an instant.

As a result, you can have a gold backed cryptos as a worthy investment. You can even have a good assurance of it rising in value through time. Moreover, you can also claim your gold from its source company whenever you want. This simply means that having virtual gold on the blockchain is equal to having real gold in a safe reserve.

You just have to look for a type of gold coin currency that has a reliable platform, and carefully choose where to invest. After you make your investment, you can have your virtual gold to keep or use.

You can also visit https://kinesis.money/en/guides/merging-gold-and-blockchain/ to learn more about this revolutionary merge. Kinesis is a gold block chain as well, where you can invest or buy some virtual gold and silver.